Wednesday, September 16, 2009

In Honor of Hispanic Heritage Month, Tri Tax Launches its First Spanish-Language Entrepreneur Online Portal

September is National Hispanic Heritage Month, and, in celebration, Tri Tax is launching a Spanish-language Entrepreneur Online Portal that allows potential Tri Tax franchisees to view a series of videos and learn about the Tri Tax opportunity in their native language.

The Hispanic community has played a huge part in Tri Tax's overwhelming success, and this move is one way the company is saying thanks. "More than 80% of our franchisees speak Spanish," says Tri Tax founder and CEO Carlos Marquez, "so it makes sense for us to cater to the Spanish-speaking market."

The Hispanic buying power in the U.S. is set to grow by 46% over the next five years, and corporations like Wal-Mart, Home Depot, and Best Buy are jumping on the bandwagon with increased advertising to target this market. But Tri Tax has been an innovator within-and for-the Hispanic community since the beginning. "Our competitors are still trying to figure out the Hispanic market, but we understand the Hispanic market because we are the Hispanic market," Marquez says.

He points out that the Hispanic community is not just the fastest growing minority group in the U.S., but the fastest growing consumer market of any kind. "Every year, this market increases significantly and represents a larger pool of potential consumer dollars," Marquez explains. "When you combine the power of this Hispanic market, the recession-resistant tax industry, and Tri Tax's proven system, you have a formula for success."

Other franchise companies are struggling to sell franchises, but Tri Tax has experienced explosive success. "Our phones have been ringing of the hook," Marquez says, though he's quick to add that the franchisee selection process is thorough. "Our current franchisees are a great group of individuals that we call our familia, and we're very careful about whom we bring into that group."

It's not surprising that so many people are inquiring about opening a Tri Tax franchise-not only is the system a proven success, but the stalled economy has created the perfect conditions for potential entrepreneurs. "In my opinion there's no better time to start in the tax preparation business than now," Marquez says. "With the current economic situation, the number of low-cost lease options is incredible. I've seen prime retail locations in the Los Angeles area for as low as $750 a month. Commercial landlords are anxious to fill their vacancies, and this creates tremendous opportunity for us."

The Entrepreneur Online Portal is an ideal way to become familiar with Tri Tax and the opportunities offered by the company. In addition to the videos, Tri Tax will also offer a series of English and Spanish conference calls educating individuals about the prospect of owning a franchise. For more information on the Franchise Opportunity Video Series, visit http://www.hispanictaxfranchise.com./

About Tri Tax
Carlos Marquez founded Tri Tax in San Pedro, California, while still in junior high. His passion for assisting individuals and families across all economic segments led to a booming business that soon outgrew its initial site. He relocated to Wilmington, California, and began franchising the company, giving others the opportunity to experience the limitless success he had created for himself. Due to Tri Tax's remarkable achievement within the Hispanic market, Marquez has become a highly sought-after speaker who has been approached by Fortune 500 companies. For more information, visit the Tri Tax web site at www.tritaxfranchise.com.