Tri Tax Founder Carlos Marquez Welcomes New President and CEO Frank Montano

I am pleased to welcome seasoned business executive and franchising expert Frank Montano in the position of President and CEO. I plan to remain active in the company as Chairman. We are very fortunate to have Mr. Montano. His resume reads like a who's who of franchising. He's managed multimillion-dollar companies, and we're looking forward to the level of experience and expertise he brings to Tri Tax.

Montano, who is fluent in English and Spanish, shares my vision that I started by positioning Tri Tax as an opportunity to secure the American dream regardless of a person's background. "I learned business from the ground up -- not from theory -- so I know how difficult it is to start your own business," he says. "I think I can be useful to franchisees, especially Hispanics, wanting to get into business by advising them and helping them along the way. Nothing is more rewarding than seeing franchisees reach their goals and make a living at something they enjoy and are good at."

His own life has taught him that the sky is the limit, an attitude that he hopes to model for Tri Tax franchisees. "I grew up poor in southern Arizona and learned at a young age that I had to work twice as hard as the other guy to make it in this world. I live by the motto that I learned from one of my first employers, an Arby's franchisee: think big, work hard, make money, play fair, have fun, and make a difference. I hope to make a difference here."

With Montano taking over the day-to-day operations of Tri Tax, I will have more time to focus on moving the company forward in other ways. I got into franchising to help others achieve their dreams and, in doing so, a great company was formed, Tri Tax will always be a major part of my life as Chairman and Founder, and now I can devote more of my time to developing a stronger connection with the community we serve.